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Sprintexx Ad-Tech Division: Uniting Data with Creative Precision


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Supported through Janus Koncepts Advertising, Sprintexx Ad-Tech redefines modern advertising. In this rapidly evolving digital world, advertising is focused not only on reach but on meaningful relevance. Brands now demand sharper targeting, smarter insights, and faster execution. Here’s where Sprintexx makes the difference.

As the multi-dimensional ad-tech division of Janus Koncepts Advertising, Sprintexx combines powerful technology with proven marketing acumen to deliver advertising that is smart, measurable, and performance-driven.

At the helm is Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has transformed Janus Koncepts into a renowned player in marketing and communication for two decades. Sprintexx marks his next big leap—bringing brand strategy and cutting-edge ad-tech together under one unified ecosystem.

Key Differentiators of Sprintexx Ad-Tech


Sprintexx is a comprehensive advertising partner, managing everything from branding to performance and loyalty. What makes us unique is our ability to integrate:
? Data-Driven Insight
? Live Campaign Optimisation
? Machine Learning-based Ad Precision
? Narrative-based Creativity
? Multi-channel Campaign Execution

This blend allows brands to gain visibility, memorability, and measurable action.

Omnichannel Engine for Full-Funnel Advertising


1. Brand Marketing
We use integrated paid campaigns and strategy to build recognition and loyalty—paving the way for future success.

2. Digital & Performance Marketing
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All calibrated for performance and efficiency.

3. AI-Powered Advertising Infrastructure
Sprintexx is a insight-led platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—delivering relevance at every interaction point.

4. Social Creator-led Marketing
Impactful engagement through creators and communities on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine trust with engagement to drive community-driven performance.

5. CTV & Streaming Media Advertising
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, delivering cinematic storytelling across digital screens.

6. Narrative-Driven Content
Every strong brand is built on strong storytelling. We craft compelling stories designed to inspire audiences and strengthen recall.

7. Dynamic Creative Optimization (DCO)
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to measurable campaign growth.

Sprintexx’s Core Strengths


? Access to 491M+ Verified Mobile and Device Users
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.

? Proactive User Engagement
While walled-garden platforms wait for users, Sprintexx engages beyond platform boundaries across the open internet—boosting efficiency and reach.

? Smart Device Ad Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Audience Data Deployable Across Any Media
We leverage data across owned and partner channels—offering limitless adaptability.

? Smart DSP with Real-Time Analytics
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? Machine-Learning Audience Modelling
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Open Tracking System
We support all third-party trackers—ensuring zero black-box operations and complete advertiser control.

Reasons to Choose Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to trust, delivery, and measurable outcomes.

Leadership That Drives Innovation


Mr. Jai Sognai, with more than 30 years of marketing mastery, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx stays future-ready in the rapidly evolving digital ecosystem.

Designed for Tomorrow’s Advertising


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As technology and consumer journeys evolve, Sprintexx remains committed to intelligent, open, and outcome-driven advertising.

Final Thoughts: Advertising Reimagined


Whether your goal is achieving awareness, Sprintexx DSP performance, and growth—Sprintexx Ad-Tech is your ally in intelligent, tech-powered marketing.

Sprintexx Ad-Tech — Driven by Janus Koncepts.
Where Data Drives Insight.
Where Creativity Drives Action.
Where Tech Empowers Success.

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